article thumbnail

13 Must Read Sales Books to Become a Badass Sales Person [Updated]

A Sales Guy

Inside sales, inbound, outbound, Account Based Marketing, lead generation, buyers journey, etc. I especially liked Mark’s don’t cold call, inform call thesis. High-Profit Prospecting addresses everything from email, social media, to gate keepers, referrals and more.

article thumbnail

13 Must Read Sales Books to Become a Badass Sales Person [Updated]

A Sales Guy

Inside sales, inbound, outbound, Account Based Marketing, lead generation, buyers journey, etc. I especially liked Mark’s don’t cold call, inform call thesis. High-Profit Prospecting addresses everything from email, social media, to gate keepers, referrals and more.

article thumbnail

Sales Skill-Sets vs Sales Tool-Sets

SBI

Hard skills include such things as effective cold-calling, presentation skills, overcoming objections, skillful questioning, getting past the gate-keeper, negotiation skills, how to sell value, qualifying prospects, and closing techniques. LinkedIn – find common connections and turn cold-calls into warm calls.