Lead Fuze

JANUARY 1, 2022

In this case, it may be in the best interest of both parties if they promote this relationship on all promotional materials. It also provides an upfront payment instead of the variable commission structure where pay depends on success, which might leave money on the table over time. Why should they buy vs. build?

Negotiate 52

Negotiate Profit margin Contract GTM 52

Sales Hacker

JANUARY 13, 2021

Depending on the software, implementation, and go-to-market (GTM) strategy, considerable costs and internal resources could be needed for a successful deployment. Co-Marketing: When the licensee is shipping as an option, the licensor has a vested interest in promoting the added value it provides to the licensee’s customers.

GTM 74

GTM Negotiate Profit margin Contract 74

Sales Hacker

OCTOBER 7, 2021

Lori speaks, writes, coaches and trains company leaders on ways to find, recruit, retain, and promote more women in sales and helps women become part of the best profession – B2B sales. I had never quit a job before unless it was due to a promotion or a better opportunity. Time to take notes. Lori Richardson. Amy Slater.

Sales 130

Sales Start-ups Up-sell Cross-sell 130