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Marijuana Marketing: Can the Blossoming Cannabis Industry Overcome 'Stoner' Stereotypes?

Hubspot

And, more generally, what are their tactics and strategies for promoting marijuana and marijuana-related products in a not-so-easy-to-navigate legal environment? Businesses in the cannabis industry are now ramping up their marketing efforts. So, what are marijuana marketers doing to overturn old stereotypes? Let's find out.

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What is a SPIFF in Sales? Benefits, Types, and When to Use

Salesforce

Now is the time to reveal the ace up your sleeve — sales SPIFFs. For example, you might tell your sales team they can earn a bonus on top of their salary and commission, for selling [X] products above quota by the end of the month or for booking [X] demos in a quarter that lead to a sale.

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How to Use Clawback Clauses in Your Sales Compensation Strategy

Salesforce

Why should you include clawback clauses in your sales commission plans? For sales organizations, this type of clause or provision enables a business to reclaim commission or other performance-based compensation paid to a salesperson under specific circumstances. Why should you include clawback clauses in your sales commission plans?