Sun.Jun 09, 2024

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Direct Mail Marketing: Types, Benefits, and Strategies


Put your brand directly in consumers' hands! Discover why direct mail marketing is still effective, its types, and 5 steps to launch your own campaign.

Launch 105
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Dear SaaStr: How Do I Manage a Salesperson Who Does Not Follow Up on Sales Opportunities?


Dear SaaStr: How Do I Manage a Salesperson Who Does Not Follow Up on Sales Opportunities? The simple process you need to add is an “SLA”. You need to take away leads, and also opportunities, if they are not followed up with in a prompt fashion. This is fairly easy to implement in Salesforce (or with other systems). If a call isn’t logged within say 24 hours of a lead, it is routed to another rep.


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The Art and Science of Complex Sales Podcast


Discover how AI is revolutionizing the sales landscape by automating mundane tasks and enabling more personalized interactions, allowing your team to focus on what truly matters. Join Joe Wikert , President of Revenue Path Group as he shares his unique journey from software engineering to sales, providing insightful examples of how AI can enhance prospecting and relationship-building.

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8 Data Security Best Practices to Avoid Data Breaches


Is your company doing everything to increase data security and avoid data breaches? If not, check out 8 data security best practices to remain secure.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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What Is Technical Recruiting? Techniques and Trends 2024


Does finding top developers feel impossible? Discover more about technical hiring, how it works, and proven techniques to simplify your hiring process.