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How market types shape marketing and SEO success

Search Engine Land

This will end up eating their profit margin as, similar to our books example, the price of the products will remain unchanged. Monopoly People usually think of monopolies as non-profits like electric or water companies. Awareness stage content on social media channels and SEO is a priority.

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Differentiation Strategy (and the Sea of Sameness)

ConversionXL

Tesla has all the long-range electric cars now, but every single car maker will get there soon enough. Profit margins are increasingly low. Leading your brand with transparency gains immediate trust with your consumers. Even if you have some really innovative stuff, you might have a two-year runway. Image source ).