article thumbnail

Coachella, Tomorrowland, Bonnaroo & More: How Top Music Festivals Use Social Media

Hubspot

In our social media analysis, we noticed that Electric Daisy Carnival, a music festival based in Las Vegas, wasn't properly monitoring their Twitter feeds. This way, event hosts can both keep visitors happy and detect early signs of crisis, which will likely improve sales on-site and encourage attendees to come back again next time.