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3 Ways to Make Inbound Leads More Effective for Sales and Marketing

Hubspot

This is a guest post written by Dave Kurlan , the founder and CEO of Objective Management Group , the leading provider of sales force evaluations and sales candidate assessments. He is also the founder of Kurlan & Associates , official sponsor of HUGS 2011. The Inbound Promise. The Inbound Promise.

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7 Tried-and-True Strategies SaaS Businesses Are Using to Grow

Hubspot

Back in 2011, Marc Andreessen announced in a seminal WSJ essay that " software is eating the world." SaaS companies typically charge a subscription for their product, which is delivered and stored within the cloud. That's why we've put together a roundup of strategies SaaS businesses can use to ramp up their lead generation efforts.