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CRO Confidential: Bringing Product-Led and Sales-Led Growth Together For Go-To-Market Success with Giancarlo Lionetti, CRO of Zapier

SaaStr

Everything from hiring on the GTM side to layering in a sales-led motion into PLG. The charter at Zapier is focused on product positioning (messaging and storytelling), merchandising their product (pricing and packaging), product launches, and GTM strategy.

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7 Tips to Close 7,000 Customers From Gorgias’ VP of Sales

SaaStr

I asked Aasif Osmany to share his learnings as a top-performing SMB VP of Sales, below. Four years ago, after launching and failing my first startup I realized I had a lot to learn. I decided to hunt for a job, somewhere I could learn and grow so I could launch another company again. AE OTE * Expected ROI of 6x) = Annual Quota.

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From AE to CEO: Entrepreneurial Life Lessons with Asad Zaman

Sales Hacker

Sales development school, marketing school, and more for your entire team. Do only a few reps meet quota each quarter? Revenue leaders trust Mindtickle to drive winning sales rep behaviors so you can beat quota every quarter. Go to try.mindtickle.com/sales-hacker to learn more. Learn more at joinpavilion.com.

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