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7 Sales Objective Examples According to Top Sales Managers

Gong.io

Simply saying that you want to “capture more market share” or “reduce your churn rate” won’t cut it. For example, instead of saying that you want to bring in new clients or boost profit margins, you might say something like, “We’ll close more accounts with cold calls.” Improve quota attainment rate.

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What Are Sales Objectives? Everything You Need to Know

Gong.io

A sales objective is not the same as a quota (although some quotas can also be sales objectives). Quotas are sales targets for reps, while sales objectives can be much broader. . For example, sales reps might have a quota to book 10 meetings every week. In some cases, sales-focused objectives are similar to quotas.

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HubSpot’s 2022 Sales Strategy & Trends Report: Data from 1000 Global Sales Pros

Hubspot

The top sales goals of 2022 are exceeding sales targets/quotas, making the sales process more efficient, upselling/cross-selling existing customers, winning more market share, improving sales/marketing alignment, and leveraging your CRM to its full potential. Goal 1: Exceeding Sales Targets and Quotas.