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Everything You Need to Know About Brand Management

Hubspot

It’d be how you introduce yourself to new friends (er, customers) and how you build a trusting relationship with them. While your marketing can’t necessarily influence this, your customer service department can — focusing on satisfaction and relationship-building can bring customers back time and time again.

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How to Negotiate Your Next Sales Contract: 9 Tips for Success

Salesforce

To successfully negotiate a contract in today’s sales climate, you need to prioritize relationship building over persuasion, practice active listening, and empathize with your customers’ challenges. Each provides a chance to build trust and nurture stronger relationships with stakeholders.