Niche Promote Sales Support Transportation 
Hubspot
AUGUST 21, 2023
The process of creating a go-to-market strategy allows you to discover gaps in the market, which can help you hone down your product’s niche and better alleviate your buyer persona’s pain points. After that, your customer should ideally turn into a promoter. Choose one (or more) of the four most common sales strategies.
Sales Hacker
OCTOBER 7, 2021
The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world. Lori speaks, writes, coaches and trains company leaders on ways to find, recruit, retain, and promote more women in sales and helps women become part of the best profession – B2B sales.
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