Hubspot

AUGUST 21, 2023

To have a successful product launch, you need to craft a thoughtful, actionable, effective go-to-market (GTM) strategy framework. Without proper planning, it’s impossible to know if you’re chasing the wrong audience, are too early or too late to a given market, or targeting a market that's too saturated with similar solutions.

Go To Market 69

Go To Market Process GTM Launch 69

SaaStr

MARCH 31, 2022

So for the audience, cloud giants are turbocharging startup sales, and the predominant reason for this is because they’re fundamentally changing IT budgets at the customers that we’re all selling to. Rico Mallozzi: So marketplaces are fundamentally changing, go to market motions for a lot of enterprise technology companies.

Cross-sell 76

Cross-sell Finance Strategize Technology 76

Sales Hacker

OCTOBER 7, 2021

What would you tell a woman just starting a career in sales? Founded Why Sales Network, a global sales training company to provide valuable content to develop the next generation of leaders. 8X published author, sales champion, passionate mentor. An aha moment was when I realised the true power of my network.

Sales 130

Sales Start-ups Up-sell Cross-sell 130