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Campaign management software: What can it do for you?

Martech

Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. Campaign management tools that establish deadlines and responsibilities ensure the assembly line keeps moving. If your campaign is getting stuck at the same point in the assembly line, then that’s your first area to address.

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The rise of the position-less marketer by Optimove

Search Engine Land

Position-less was displayed by Jauan Jennings of the San Francisco 49ers in the 2024 Super Bowl. By adopting this approach, companies minimize information loss typically associated with rigid departmental (assembly line) structures. This sentiment reflects a trend towards versatility in a sport. These are position-less players.

Sports 89
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The rise of the position-less marketer by Optimove

Martech

Position-less was displayed by Jauan Jennings of the San Francisco 49ers in the 2024 Super Bowl. By adopting this approach, companies minimize information loss typically associated with rigid departmental (assembly line) structures. This sentiment reflects a trend towards versatility in a sport. These are position-less players.

Sports 78
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10 Jobs Artificial Intelligence Will Replace (and 10 That Are Safe)

Hubspot

If you think job disruption by AI is limited to the assembly lines, think again: AI is doing a better job than humans at some aspects of sales and marketing, too. Why: Jobs in this role are expected to decline 8% by 2024 , and it's no surprise why -- most bookkeeping is becoming automated, if it hasn't been already.