Martech

APRIL 9, 2024

Companies are now prioritizing first-party customer data in their marketing campaigns. These integrations help companies connect their first-party data and execute automated, personalized advertising campaigns. Don’t follow the pack — be a leader Read the 2024 Gartner® Magic Quadrant for Customer Data Platforms.

SQL 95

SQL Cross-sell Campaign Trust 95

Search Engine Land

APRIL 9, 2024

Companies are now prioritizing first-party customer data in their marketing campaigns. These integrations help companies connect their first-party data and execute automated, personalized advertising campaigns. Don’t follow the pack — be a leader Read the 2024 Gartner® Magic Quadrant for Customer Data Platforms.

SQL 83

SQL Cross-sell Campaign Trust 83

Salesforce

DECEMBER 14, 2023

Companies are now prioritizing first-party customer data in their marketing campaigns. These integrations help companies connect their first-party data and execute automated, personalized advertising campaigns. This allows you to deliver personalized ads and campaign measurement across multiple channels.

SQL 72

SQL Cross-sell Campaign Trust 72

Search Engine Land

SEPTEMBER 21, 2023

Narrow the circle of what good looks like and then open the targeting taps on Search and other networks (Video, Display) to drive growth. In the example above, I would recommend my client to optimize toward SQL with dynamic values based on things like company size or predictive lifetime value (pLTV) if that is viable. Lead scoring.

Lead generation 116

Lead generation Non-Profits Drivers/motivators Intrinsic 116