What is CRM and how does it support marketing?
Martech
JANUARY 25, 2022
billion by 2028, according to Grand View Research, Inc. To infuse their campaigns with the personalization consumers demand, more sales and marketing departments are turning to CRM solutions. billion by 2028. 65% of salespeople used CRM tools in 2020, and it’s growing at a rapid pace — spending on CRM is expected to reach $96.5
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