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How to Become a Marketing Manager

ConversionXL

Marketers can be involved in product development to ensure the product aligns with the customers’ needs, in communicating price points, in finding the best angles to keep customers coming back, and so on. We cover everything from A/B testing, branding, and social media marketing to Google Analytics, SEO, or landing page optimization.

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An Irresistible Offer: 4 Tips to Personalize Your Sales Funnel

ConversionXL

And just A/B testing isn’t enough. With prospect emails, use tactics like overcoming objections, offering free trials, highlighting social proof, and pitching entry-level products and services. Email is anything but dead. The catch, however, is that today, the old “one size fits all” email strategy doesn’t work.