ConversionXL

SEPTEMBER 20, 2021

With YouTube, for organic, average view duration (AVD) and click-through rate (CTR) should be prioritized over YouTube search optimization, descriptions, tags, and other vanity metrics. YouTube elevates videos (and channels) that prove meaningful engagement, which is exactly what AVD and CTR do. Why does YouTube elevate AVD and CTR?

CTR 134

CTR Click Through Rate Non-Profits Represent 134

ConversionXL

AUGUST 24, 2021

As you can see, there are many names for marketing managers and many niches for marketing managers. In general, marketing manager responsibilities boil down to overseeing and implementing marketing campaigns to facilitate growth and retention for the company—in whatever shape or form the company does this. Others get creative.

Promote 141

Promote Campaign Pitch Niche 141

Hubspot

AUGUST 8, 2019

In other words, PPC is your shortcut to getting to the top within your niche. Below, we review the main elements of a PPC campaign, ranging from broad to the more specific. The first step in setting up your PPC ads is determining your ad campaign. Consider how your paid campaigns will contribute to those goals.

A/B testing 77

A/B testing Objectives and Key Results CTR Campaign 77

ConversionXL

NOVEMBER 28, 2022

In this article, you’ll learn how TikTok Ads work and how you can create campaigns that grab attention and turn interest into conversions. Doing so enabled the audience to increase their engagement while spreading the campaign. The campaign resulted in over 63 million impressions , 22.5 Set a campaign name and budget.

Customers 102

Customers Objectives and Key Results Entertainment Click Through Rate 102

ConversionXL

APRIL 3, 2019

Conversion teams: 6–8 week experiment cycles; Marketing teams: Prepare, campaign, prepare, campaign; Product teams: 2-week sprints. Challenging your own understanding of the product via experimentation is critical: It flips the “all tests should win” thinking upside down—“9/10 tests fail” (VWO), but learning is never a failure.

A/B testing 114

A/B testing Objectives and Key Results Referrals Niche 114