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Customer Retention Strategies: 4 Phases for Development

ConversionXL

Evaluate whether a loyalty or rewards program will drive repeat business. Groove’s open-ended survey provided insight into: Specific issues active customers weren’t telling them about; Hangups in the user experience; Workflow inefficiencies for use cases they hadn’t considered. to “What made you cancel?”—provided

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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Hangups in the user experience. What’s more is that an A/B test of the message, changing “why did you cancel?” We’ve even started testing recovery campaigns for former customers whose issues we’ve fixed; I’ll write about that in a future post, but the early results are very promising.”

Customers 115
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How To Develop Your Customer Retention Strategy

ConversionXL

Hangups in the user experience. What’s more is that an A/B test of the message, changing “why did you cancel?” We’ve even started testing recovery campaigns for former customers whose issues we’ve fixed; I’ll write about that in a future post, but the early results are very promising.”

Customers 112
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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Hangups in the user experience. What’s more is that an A/B test of the message, changing “why did you cancel?” We’ve even started testing recovery campaigns for former customers whose issues we’ve fixed; I’ll write about that in a future post, but the early results are very promising.”

Customers 105
article thumbnail

The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Hangups in the user experience. What’s more is that an A/B test of the message, changing “why did you cancel?” We’ve even started testing recovery campaigns for former customers whose issues we’ve fixed; I’ll write about that in a future post, but the early results are very promising.”