ConversionXL

FEBRUARY 3, 2022

A marketing growth strategy is about small and incremental wins that build up over time. In this article, you’ll learn how to build a marketing growth strategy to increase your market penetration, market share, and revenue. Rapid experimentation is critical to your growth marketing strategy.

Growth 115

Growth A/B testing Objectives and Key Results Referrals 115

ConversionXL

JUNE 16, 2022

For example, for Twitter, a social media manager will generate engagement reports, whereas a content marketing manager will look at click-through rate and conversion rate. How to create a marketing playbook. How market share and revenue have grown. Target market. Company information.

Campaign 149

Campaign Objectives and Key Results Launch Click Through Rate 149

ConversionXL

NOVEMBER 17, 2022

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1. Bounce rate.

A/B testing 106

A/B testing UX Objectives and Key Results Non-Profits 106

ConversionXL

FEBRUARY 3, 2022

Your market goals now are to increase market share and create brand preference. Test your UVP using: A/B testing. Split-test the top candidates and measure sales conversions, lead counts, click-throughs, etc. Pay-per-click advertising. Score the UVPs (and go with the best ones).

Growth 102

Growth Product Objectives and Key Results User Experience 102

ConversionXL

AUGUST 30, 2018

At Samsung, user research led the company to redesign its televisions in 2005, doubling their market share in just two years. Marketing staff relies on user persona research to target the right prospects. Sales representatives know that a happy customer is a potential referral that can generate a quick and lucrative commission.

UX 111

UX User Experience Non-Profits A/B testing 111