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QoS–Quality Of Service

Partners in Excellence

Whether it’s A/B testing, prototyping, lean development, we seem to be the victims of declining qualities of service in so many tools. Some suppliers have adopted a policy of having their products constantly in “Beta” as if that were a reasonable rationale for poor quality. . Performance degrades.

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SEO vs. PPC: Differences, pros, cons & an integrated approach

Search Engine Land

Credibility and trust Having your site return in the organic results can influence your perceived credibility with an audience looking for your services. Want to test a new product? You can get rapid feedback on a new product launch (or minimum viable product) by running a short PPC ad campaign.