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A/B testing

Meeting

Target audience/market

7 (and a half) Dos and Don’ts for Creating Winning Sales Campaigns

Sales Hacker

SEPTEMBER 25, 2020

1: Know Your Audience. By now, we all know the importance of directing our sales campaigns towards a targeted audience. Marketers who use segmented campaigns note as much as a 760% increase in revenue. Your content should reflect their pain and their interests; not your own desperation to book a meeting.

Campaign

Campaign A/B testing Follow-up Angle

How to Start a Lead Management Program in 9 Easy Steps

Hubspot

MARCH 12, 2012

With so many options to reach consumers -- Facebook, Twitter, YouTube, email, Pinterest, search engines, blogs, LinkedIn, mobile, and more -- learning about your target audience's marketing preferences, from channels to frequency to buying triggers, is a key part of building out a lead management program.

A/B testing

A/B testing Lead generation Follow-up Target audience/market

Technology Sales Today

7 (and a half) Dos and Don’ts for Creating Winning Sales Campaigns

How to Start a Lead Management Program in 9 Easy Steps

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