Account management Contract Cross-sell Gambling 
The Lost Book of Sales
JULY 12, 2021
Starting to cross the chasm. How does the "D-Day" strategy help companies cross the chasm? Being sales vs. market driven when crossing the chasm. Tips on whole product management. What is the "Chasm"? Technology Adoption Lifecycle. Chasm as the single biggest challenge. A war analogy. Define the battle.
SaaStr
MAY 14, 2023
You started your career at Proctor and Gamble, which was probably a little less fun and energetic than SaaStr. Greenhouse followed a similar path to Talkdesk and should cross $10 million ARR later this year, up from almost nothing at the start of the year. What I mean is that even to sell let’s say, to a customer in London.
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