SaaStr

JULY 7, 2025

We maintain mindshare as the leading AI outbound platform, get to meet our buyers and partners IRL, and source 100s of leads and $millions of pipeline.” ROI, $47 cost per qualified lead (vs. ROI, $47 cost per qualified lead (vs. influenced pipeline from single event Sales enablement platform : $75K investment → $2.1M

Pipeline 86

Pipeline CTR Contract Strategize 86

ConversionXL

AUGUST 24, 2021

Measure results from organic social media engagement, lead generation efforts, advertising ROI, email CTR, and other tasks you’ve worked on to help your cause. Here are some examples of how employers communicate those responsibilities on job boards: Source: Zippia. Source: Nanigans.

Promote 141

Promote Pitch Campaign Niche 141

Search Engine Land

JUNE 21, 2024

You can get lost in the weeds of account management and focus too much on vanity metrics, bidding strategy testing and reporting to forget about what the client ultimately wants from the account. Audits are carried out, recommendations are made and account management is handed over.

Campaign 89

Campaign Objectives and Key Results Clients CTR 89

Cience

FEBRUARY 21, 2020

Though there are plenty of services that can provide you with a pre-generated contact list, CIENCE believes there is nothing more accurate than targeted lead research. According to BrightTalk , 42% of B2B marketing professionals state that a lack of quality data is their biggest barrier to lead generation.

Campaign 79

Campaign B2B Objectives and Key Results Contact 79