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Media Buying 101: What It Is and How It Works [+15 Platforms to Use]

Hubspot

Gelb continued,"Now, let's say you're a CEO who wants to promote a 'letter to our customers.' Before you launch your ad campaign, you'll have to figure out a few things. So, once that process is complete, all there is to do is launch and wait for results to come in. In this instance, what you'll care about is cheap clicks.

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Episode 17: How Digital Solutions Transform Operations and Customer Experience with Chris Piper of Grandstand

Spiro Technologies

We print glassware apparel and then we sell a lot of promotional items as well. You’re right, every item that we have can take different types of decoration depending on what your decoration is, depending on the number of colors, depending on the locations on the glass, the apparel, the promotional items, all those things.

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Best Sales Podcasts: An Ultimate List of 100+ Must-Listens

Lead Fuze

Make ‘The Selling Factory’ Make Your Sales, Brad Gamble. Episode 31: Mastering Account Management as a Sales Professional. The company isn’t officially launched (at the time of this post), but you can go ahead and enjoy the valuable content now. He even offers to give them away on his website.

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Crossing the Chasm by Geoffrey Moore

The Lost Book of Sales

Tips on whole product management. Launching the invasion. They sometimes even seek them out even before a formal marketing program has been launched. How does the "D-Day" strategy help companies cross the chasm? Being sales vs. market driven when crossing the chasm. Choosing the beachhead segment. Define the battle.