Media Buying 101: What It Is and How It Works [+15 Platforms to Use]
Hubspot
APRIL 2, 2021
Before you launch your ad campaign, you'll have to figure out a few things. So, once that process is complete, all there is to do is launch and wait for results to come in. If you're taking a direct approach, this will likely be a collaborative process between your team and your publisher's account manager. Strategize.
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