What Is Total Addressable Market (TAM)? How to Calculate + Examples
Salesforce
MARCH 13, 2025
Example 1: Software company Based on market research, this company finds that its niche software could serve up to 30,000 clients in North America. And use CRM data to find the average revenue per user. To avoid overestimating: Do your market research and use internal customer data when possible.
100 
Let's personalize your content