The Secret of Successful Account-Based Selling? Going After the Big Fish
Salesforce
MARCH 11, 2024
Here are four best practices to follow to launch a successful ABS strategy: 1. Even better: Find the accounts that can afford to — and will likely — pay top dollar for products with high price tags or products with subscriptions that will pay out for a long time. Go after accounts that can feasibly buy what you’re selling.
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