Martech

JANUARY 9, 2024

The $100 billion creator economy is changing how brands collaborate with influencers across social media and niche communities. They’re embracing the demand for relatable content, the power of niche audiences and the unignorable effectiveness of influencer partnerships. Why pay attention to the creator economy?

Niche 125

Niche Negotiate Legal Contract 125

ConversionXL

FEBRUARY 3, 2022

This strategy can be useful for established companies looking to grow but don’t have a pressing need to expand beyond their niche. SEO , SEM, paid advertising , content marketing, social media, email marketing, strategic partnerships with other brands, PR; Activation. Some of those channels might include: Acquisition.

Growth 115

Growth A/B testing Objectives and Key Results Referrals 115

Heinz Marketing

AUGUST 28, 2023

Are they market leaders, challengers, or niche players? Partnerships and Collaborations: Check if they have any strategic partnerships or collaborations with other brands. Click-Through Rate (CTR): Evaluate the effectiveness of your ad campaigns by measuring the percentage of users who click on your ads.

B2B 86

B2B Objectives and Key Results Click Through Rate Strategize 86