Search Engine Land

JUNE 14, 2023

Following a lengthy investigation, the European Commission suggested that “mandatory divestment” is the only way the search engine can resolve the issue. Why we care: If Google does sell part of its ad business, it could mark the start of a new digital marketing era with a more competitive market and fairer pricing.

Commission 94

Commission Retail Advertising/ Marketing Engineering 94

Search Engine Land

JUNE 20, 2023

The outcome of these cases could force the search engine to implement big changes such as the divestment of its ad business, which could potentially lead to increased transparency, more campaign control for advertisers and better innovation – which could also possibly mean the creation of new ad tools. What’s happening?

Commission 92

Commission Engineering Advertising/ Marketing Campaign 92

Salesforce

MARCH 1, 2024

Benefits of SPIFFs and when to use them Potential problems with SPIFFs and solutions How to implement a SPIFF program Motivate peak performance with real-time pay visibility Get complete incentive management in one package, complete with commission calculations, custom rep statements, and notifications.

Commission 52

Commission Teamwork Objectives and Key Results Territory 52