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Quote-to-Cash vs CPQ — how to correctly interpret these terms and make them work for your business

PandaDoc

APRIL 29, 2024

Quote-to-Cash (Q2C or QTC) is a process that connects fairly distant points in the sales process. From the moment a request for a quote is received and all the way to shaking hands over a contract and getting paid, QTC dictates how intermediate sales goals are achieved. Contract : Finalize and agree on a contractual agreement.

Cross-sell 52
Cross-sell Contract Legal Negotiate 52
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Sales Proof of Concept (POC): 5 Ways to Drive More Revenue

Sales Hacker

SEPTEMBER 16, 2021

Application of this evaluation is typically applied to more transaction-oriented sales. Sales Profile: SMB to Commercial. This is where the pre-sales professionals are much more consultative with the prospect to better understand use cases and develop a clear value proposition within the product. Duration: 15 to 30 Days.

Objectives and Key Results 74
Objectives and Key Results Technical Sales Engineering Sales 74
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