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Why and how you should rethink profile merging

Martech

I work as a consultant for many different companies. Once you have a profile identified with a person, you can develop use cases such as presenting renewal offers near expiration. The use case is: “Send relevant job listings to all mechanical engineers who opt into our job postings email.”

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Sales Pipeline Radio, Episode 124: Q&A with Chandar Pattabhiram @chandarp

Heinz Marketing

Every episode of Sales Pipeline Radio is available past, present, and future at salespipelineradio.com. You studied mechanical engineering in college. Just kind of curious as to hear how did you make the move from mechanical engineering into B2B marketing? Thank you for subscribing. Today is no different.