Cialdini’s 7th Persuasion Principle: Using Unity in Online Marketing
ConversionXL
SEPTEMBER 7, 2016
But in Cat’s Cradle, Vonnegut cited examples such as, “the Communist Party, the Daughters of the American Revolution, the General Electric Company—and any nation, anytime, anywhere,” and of course the Hoosiers (of which he and the main character belonged). Image Source. Invoke Family Ties. The use of family in advertising is nothing new.
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