SaaStr

APRIL 30, 2024

2023 saw the team grow from 6-10 reps, which is pretty modest, and they built an SDR function. At the end of ‘22, they started a small pilot and grew that function from one and two BDRs to a team of 10 and then 12. Nail down one small niche of a market before you hit the gas to scale. Every function gets a stack rank.

Go To Market 101

Go To Market GTM X-functional Objectives and Key Results 101

PandaDoc

APRIL 12, 2022

Example: 40 positive responses / 60 total responses X 100 = 67%). Software with high functionality, speed, and simplicity can be more readily adapted into a customer’s business model and can even boost their total revenue. 08 x 100 = 8%. Contraction / Downgrade. Making it actionable. Reactivation.

Customers 52

Customers X-functional Promote Price 52

SaaStr

APRIL 23, 2019

Building the basic functionality. One of the things that fintech startups often have to do, is they need to have contracts in place with not just the banks, but quite a few of the partners to really build a full stack solution. And I think we did two X what we thought we were going to do. We go in a lot of directions.

Launch 62

Launch Pitch Niche Negotiate 62

SaaStr

AUGUST 26, 2022

X this year. You don’t have to do every single function to still get a customer. There’s always room for innovators, even if they’re niche solutions. For all these types of categories, I know it’s trite, but you just have to find your 10 X feature that someone will buy. ” “2012.”

Quota 82

Quota Growth Product Closing 82

SaaStr

NOVEMBER 2, 2019

How does your customer success and customer support functions change with the move to enterprise? A classic example is a Shopify selling to, let’s say, contract. * How does Krish think your customer acquisition and GTM strategy has to change with the movement from SMB to enterprise? That’s the beauty of that business.

GTM 50

GTM Price Up-sell Product 50

SaaStr

FEBRUARY 21, 2020

So don’t be too upset if you’re not yet at the four X number, but know for sure that if you don’t get beyond that, you’re not going to have a very profitable company in the long run. You do want a clear contract to exist between sales and marketing for the number of MQLs that they have to deliver.

Non-Profits 74

Non-Profits Up-sell Start-ups Product 74