16 Video Metrics Your Boss Actually Cares About
Hubspot
APRIL 16, 2018
If your CTR is low, consider altering your call-to-action’s placement in your video. For instance, if your top audience is male, age 35-44, and your top location is Missouri, you can target this audience with future videos, which will grow your Facebook following and boost your videos’ engagement and organic reach. Conversion Rate.
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