Top 12 2022 B2B Marketing Trends to Watch
Heinz Marketing
JANUARY 13, 2022
Whether or not you are taking an account-based approach to your GTM motions, your customers expect a consistent message and experience across teams. And over time that brand investment will subsidize the cost and price premium you’ll otherwise have to pay on short-term-impact demand campaigns. Get out of the spin cycle of more.
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