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What Are Sales Channels? (and How to Pick the Best Ones)

Salesforce

Examples of direct sales include a customer purchasing from a company’s brick-and-mortar retail store or a customer buying a product from a direct seller during a sales meeting. They also help meet changing customer preferences for online interactions. Online channels provide a wider group of customers access to your products.

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Competitive Pricing: The Secret to Winning More Deals

Salesforce

Importance of competitive pricing in business Types of competitive pricing strategies Pros and cons of competitive pricing Steps to developing a competitive pricing strategy Unify sales, finance, and legal on the #1 AI CRM When sales, finance, and legal are disconnected, the customer feels the pain. Learn how Revenue Cloud can help.

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Is Competition Based Pricing a Winning Strategy?

Salesforce

It’s about meeting consumer expectations. Customers often equate price with value, so meeting pricing expectations is important. Here are a few to consider: Cuts into profit margins Competition based pricing doesn’t work for every business. It’s called competition based pricing.

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