Salesforce

OCTOBER 18, 2024

Create an ideal customer profile to target prospects who are mostly likely to spend their hard-earned money on your product or service. Consider how unique your product or service is. You can sell products without holding inventory by partnering with suppliers who ship directly to customers. No problem.

Minimum Viable Product 111

Minimum Viable Product Cross-sell Niche Legal 111

Partners in Excellence

OCTOBER 26, 2016

We prospect within a segment–but still aren’t connecting with customers as effectively as we would like. Geoffrey Moore’s work in Crossing The Chasm gives us one model to look at at how customer maturity impacts our success in engaging customers. The innovators, love MVP’s (minimum viable products).

Customers 94

Customers Minimum Viable Product Cross-sell Launch 94

Sales Hacker

SEPTEMBER 11, 2020

Imagine having the opportunity to sell into a company like Lyft in 2011. The total addressable market continues to grow and is ripe for selling to, but very few startups reach unicorn status. Seed: This is the initial stage of funding, and is generally used to employ the founding team and begin market research and product development.

Sell 102

Sell Minimum Viable Product Objectives and Key Results Cross-sell 102