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Raw Data & Google Analytics: A Game Changer

ConversionXL

After a few hours playing around with SQL , I was already able to deliver insights I never could have with aggregated Google Analytics reports. Do more and more people use Feature X? Default or custom reports in Google Analytics do the job. In Google Analytics, there’s no way to add a custom dimension to a specific date range.

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SaaStr Podcasts for the Week: May 10, 2019

SaaStr

How does Jason believe SaaS companies can use a “swarming” effect to create the best buyer experience for their customer? How should North Star’s be segregated between GTM teams and biz ops teams? Why is alignment actually a negative for the customer experience? What does this involve? What does Jason view as vanity metrics?

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Best Prospecting Methods — 4 Ways To Stop Second-Guessing How You Prospect

Sales Hacker

In this blueprint, we provide insights into the best prospecting methods for different go-to-market (GTM) strategies. To create or develop an SQL, there is a series of variables: Number of Taps — The number of times you reach out to a customer; think of an email, a call, a shout-out etc. That turns them into an SAL.

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The Where, When, and How of AI with Theory Ventures, Open AI, MotherDuck and Lamini

SaaStr

At SaaStr Annual , he was joined by Jordan Tigani, Founder and CEO of Mother Duck Maggie Hott, GTM at OpenAI , and Sharon Zhou, Co-Founder and CEO of Lamini to discuss the new architecture for building Software-as-a-Service applications with data and machine learning at their core. The biggest thing OpenAI is working on is customization.

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