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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Benefits of account-based selling How account-based selling works 4 account-based selling best practices Getting personal: Customizing your ABS strategy Metrics that matter in account-based selling Tee up for success See how Sales Programs from Sales Cloud helps reps win more — and win bigger — within the flow of work.

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Customer Pain Points: How to Identify Them and Solve Common Problems

Salesforce

If my years in sales have taught me one thing, it’s to never assume I know what’s really keeping a customer up at night. They may include emotional, logistical, or even physical hurdles and often shine a light on deeper and more complex issues within a business like trust, transparency, or ethics.

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How to Negotiate Your Next Sales Contract: 9 Tips for Success

Salesforce

During contract negotiation, a range of challenges may pop up. Last-minute changes: An eleventh-hour switch-up can disrupt the negotiation process and create uncertainty on both sides. Each provides a chance to build trust and nurture stronger relationships with stakeholders. Sign up now Thanks, you’re subscribed!