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How market types shape marketing and SEO success

Search Engine Land

JULY 11, 2023

We often find ourselves immersed in established digital marketing tactics, only to discover that they don’t always hold the key to growth in today’s fiercely competitive landscape. This will end up eating their profit margin as, similar to our books example, the price of the products will remain unchanged.

Non-Profits 79
Non-Profits Profit margin Price Electricity 79
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Differentiation Strategy (and the Sea of Sameness)

ConversionXL

JUNE 2, 2020

Tesla has all the long-range electric cars now, but every single car maker will get there soon enough. Odds are, you’ll eventually need to move upmarket as you need margins to fuel your growth and hire better people. If you’re exactly like them, it’s going to hinder your growth. They’ll always catch up.

A/B testing 162
A/B testing X-functional Price Gaming 162
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