The Lost Book of Sales

JULY 12, 2021

We are going to cross that chasm as fast as we can with an invasion force focused directly and exclusively on the point of attack (D-Day). Otherwise their “hot” marketing messages get diffused too quickly, the chain reaction of word-of-mouth communication dies out, and the sales force is back to selling “cold.”

Cross-sell 52

Cross-sell Niche Objectives and Key Results Price 52

Sales Hacker

OCTOBER 7, 2021

Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. Your team’s unique strategy can change the way companies go to market decades later. Bridget Gleason. Dani Buckley.

Sales 130

Sales Start-ups Up-sell Cross-sell 130

Hubspot

FEBRUARY 15, 2017

Naturally, we love the fact that there’s not only a Content Marketing Institute, but that the same organization also has its own Content Marketing Awards. Effie,” in this context, is short for “effectiveness,” especially within marketing. Past Winner of Note: "Building Icons – Colliers International," by Igloo Media.

Campaign 71

Campaign B2B B2C Promote 71