Entertainment Go To Market Niche Sales Support 
The Lost Book of Sales
JULY 12, 2021
We are going to cross that chasm as fast as we can with an invasion force focused directly and exclusively on the point of attack (D-Day). Otherwise their “hot” marketing messages get diffused too quickly, the chain reaction of word-of-mouth communication dies out, and the sales force is back to selling “cold.”
Sales Hacker
OCTOBER 7, 2021
Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. What is one a-ha moment you’ve had in your sales career? What is your best piece of career advice for women in sales? Dani Buckley.
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