The “Curse of Knowledge”: How Expertise Can Hurt Marketing
ConversionXL
APRIL 1, 2019
You want people to leave your presentation feeling like this, instead: Listening to @content_bistro dropping huge knowledge bombs. Are 90% of your first-time visitors reading basic content, or are the majority consuming deep dives on niche topics? Image source). TCCIRL pic.twitter.com/lst6RxQjwT — Mariana Norton ??
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