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This day in search marketing history: January 27

Search Engine Land

Google allows ads for sports betting in Louisiana 2022: Advertisers first had to be state-licensed and certified by Google to run gambling ads. Bing Out Of “Betaphase” In Germany, Claims 10 Million Users 2012: Bing said its market share was 20% of active internet users in Germany. WordPress 5.9

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Crossing the Chasm by Geoffrey Moore

The Lost Book of Sales

This is a time when one should forgo the quest for eccentric marketing genius in favor of achieving an informed consensus among mere mortals. a combination of psychological and demographical traits) that makes its marketing responses different from those of the other groups.

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The Ultimate Guide to Advertising in 2018

Hubspot

Despite this, though, the need for advertising hasn’t changed, and neither have the techniques and best practices that make for quality advertising. Procter and Gamble pilot the concept of the content hub with BeingGirl.com. When used correctly, these advertising techniques will do wonders for your brand and products.

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