SaaStr

AUGUST 15, 2024

Robbie O’Connor, the GM EMEA at Notion and the first European hire at Asana and Dropbox takes the stage at SaaStr Europa to talk about the building blocks required to scale GTM teams and operations. Some problems are niche and may have the most elegant solution, but it might not go far if you can’t scale a business around it.

GTM 120

GTM Objectives and Key Results Strategic planning Growth 120

SaaStr

FEBRUARY 1, 2024

The last vector of growth that creates complexity is Go-to-Market (GTM), and how you create a GTM motion can make or break your growth cycle. Where this doesn’t work is for the scrappy, small startup marketing budgets looking to establish a foothold in a niche area. #2 This decision impacts strategic planning and execution.

GTM 105

GTM Growth Education Commission 105

SalesLoft

NOVEMBER 2, 2023

It’s no longer a buzzword relegated to niche corners of the tech world. The inflection point for go-to-market teams Today, AI has moved to the forefront of many companies’ strategic plans. In the context of today’s environment, GTM teams are always talking about priorities. But there are so many pitfalls here.

GTM 52

GTM Tradeshows Manufacturing Go To Market 52