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The New Sales Channel

Partners in Excellence

Channels are a high impact route to market, they enable us to connect with customers we can’t easily connect with. We put in place programs to attract channel partners (or if we are a channel, to attract the companies developing the products/solutions) getting them to sell our products.

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Partnering And Selling

Partners in Excellence

As a result, it becomes useful to examine partnering more deeply and to understand what drives partnership success. Strategic partnerships have existed in various forms for decades. We have many labels for them, Alliances, Strategic Partnerships, even Joint Ventures. Do we have a shared values?

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Sales Hacker’s 35 Most Influential Women in Sales

Sales Hacker

Jennifer Brandenburg is an industry sales leader in building high impact organizations that are repeatable, measurable and predictable. She has more than 20 years of deep enterprise sales experience managing sales operations and growing sales organizations in the high technology industry.