Partners in Excellence

MARCH 9, 2022

I cringe every time I get an email or social media invitation, “Dave, we’d like to partner with you… ” It’s always code for, “I want to sell you something!” Partnering, true partnering, is critical to success in buying/selling. Strategic partnerships have existed in various forms for decades.

Sell 73

Sell Strategic partnership Strategize High impact 73

Partners in Excellence

FEBRUARY 23, 2022

Channels are a high impact route to market, they enable us to connect with customers we can’t easily connect with. We put in place programs to attract channel partners (or if we are a channel, to attract the companies developing the products/solutions) getting them to sell our products. A new type of channel partner.

Strategic partnership 103

Strategic partnership Sales Strategize Commission 103

Sales Hacker

OCTOBER 30, 2018

Joanne Black is one of the leading authorities in referral selling. Jennifer Brandenburg is an industry sales leader in building high impact organizations that are repeatable, measurable and predictable. Her book Stop Selling & Start Leading is a terrific read on buyer experience and sales.

Inside sales 111

Inside sales Sales Cross-sell Growth 111