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Predictive Analytics in 2018: What’s Possible, Who’s Doing It, and How

ConversionXL

The other half have a mix of data sources, which inevitably include an offshore SQL database (or ten) managed by an external vendor whom no one can track down. or “Who is likely to try product X?” Folding online data, such as search patterns, into sales data can better manage inventory, especially at a regional and local level.

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