What Are Frictionless Payments? (& Why They Matter)
Hubspot
JANUARY 5, 2022
But why are frictionless payments so relevant to marketing and sales? In many cities, getting on a bus requires a little planning in advance. You might be in the middle of nowhere — but you're relieved knowing a bus is about to arrive at the stop where you’ve been waiting. Going back to our bus example, we find the City of London bus.
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