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Negotiate the terms for the ad placement. This is a more “human” approach to advertising because it allows you to build relationships with website owners, negotiate favorable terms, and tailor your ads to the audience of each site. You want to follow the “Lean Startup” approach to product development and get market feedback ASAP.
Seed: This is the initial stage of funding, and is generally used to employ the founding team and begin market research and product development. The company is past the MVP (minimumviableproduct) and is showing initial signs of success. Conduct an RFP process and negotiate contract terms among the front-runners.
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